Sharp Idea 37 50 Ideas FAST

I was inspired by a couple of advertising campaigns who use their products to build the brand. In the idea that sharpies brand is confidence and a fun way to muster the feeling of confidence is in a game of truth or dare. My idea was to have a fun mini game of double dog dares written on the sharpies or their boxes. The dares would all have the theme that encourages confidence in the individual or for another. For example,”Tell someone you love how you feel”. In a commercial advertising this dare, the person would write a love letter in sharpie and had it to their crush. Another idea could possibly be something like “write ‘confidence’ on a paper airplane and let it fly from a height in the direction of a crowd of people.” All of these would help build the idea that confidence can lead you to do amazing things. 

Sharp Idea 36 50 Ideas FAST

Interpretation Created on Photoshop using images http://publicdomainvectors.org/photos/Il-capo-architetto.png

I was inspired by a fun idea and a popular meme online; “meanwhile in an alternate dimension”. So in an alternate dimension sharpies are people and people are sharpies. To incorporate this idea I thought of having a video or picture of people on the street who are leaving a trail in the footsteps where they walk. A particular man is in a sulking, grey, unfortunate mood. He has been through the ringer as an artist as a writer. Non of the publishers will take his manuscript. After this event when he walks he leaves a pencil trail which is quickly faded and dispersed by the walking trail of others. This is a metaphor for the idea that his confidence is so low there is no way he can leave a permanent mark on the world. He visits publisher after publisher and gets emails only saying “we’ll let you know”. Non of which are very promising. So finally, he sits down in a park and receives a phone call. Not knowing what he heard, all we see is him running into a building and to a desk where he is handed his manuscript with green sharpie edits scribbled all over but a large approved sign to publish the first 500 copies. His face lights up and when he exits, gripping both his novel and the sharpie his trail now is solid green for his confidence, prosperity, hard work, and dedication gets permanently make his mark.

Sharp Idea 35: List 50 ideas FAST!

I had to write these down so I could throw down ideas fast. I jotted ideas down in increments. When I would think of one thing, immediately the idea would be followed by 3 or more. I also had some help through collaboration means for generating ideas. Some of the randomness produced ideas that I would never really use, but throwing every first thing that came to mind does help because by the end of the 50 list I did have at least 4-5 possible beginnings to some promising ideas.